What is Natural? On-Demand Webcast

- In Stock

In the past year or two, there has been a marketing push in different segments of the food industry to label products as “natural.” This push stems from the premium that “natural” products command in the marketplace. Since there are no specific regulations standardizing this term, each individual company’s regulatory group has had to come up with its own definition, which has caused confusion in the food industry.

You will better understand:

  • What are natural ingredients?
  • How policy development is necessary to define natural.
  • How to standardize the use of the term "natural" throughout the food industry.
Intended Audience:
  • Product Developers
  • Management 
  • Sales & Marketing 
  • Research Staff 
  • Regulators 
  • Academics
  • Students
Learning Level:  Beginner, Intermediate, and Advanced
List Price:$95.00
Member Price:$55.00
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